The Latin GRAMMY Cultural Foundation® and Netflix's "Selena: The Series" team up for an educational program
MIAMI (DEC. 8, 2020) — The Latin GRAMMY Cultural Foundation® announced its third virtual Latin GRAMMY In The Schools™ program this year, as part of their ongoing support for music education during the COVID-19 pandemic. In collaboration with Netflix and their highly-anticipated show Selena: The Series, the event will feature an educational panel and performance by Latin GRAMMY®-nominated singer-songwriter Thalia and actress Christian Serratos, who plays Selena in in the series.
Before becoming the "Queen of Tejano music," Selena Quintanilla was just a young girl from Texas with big dreams and an even bigger voice. This once-in-a-lifetime experience will give music students from two schools in the U.S. and Mexico the chance to engage and learn from these accomplished artists.
"The Latin GRAMMY In The Schools™ program continues to provide meaningful educational experiences for music students around the world even in these uncertain times," said Manolo Díaz, Senior Vice President of the Latin GRAMMY Cultural Foundation. "We are extremely thankful to Thalia and Netflix for this opportunity to inspire future generations of Latin music makers.
For the first time, the program will benefit two schools simultaneously — Escuela Secundaria 293 Dr. Enrique Beltrán in Mexico City, and West Oso High School in Corpus Christi, Texas, the high school Selena attended — with donations of musical instruments each valued at $10,000. Set for Dec. 10, 2020, at 3 p.m. ET/2 p.m. CT/12 p.m. PT, the event will be available to stream on the Latin GRAMMYs® YouTube Channel, and will also include a Q&A moderated by Emmy award-winning television host Lili Estefan.
"I'm very happy to give my support to this important and meaningful cause. It's a great initiative that can help aspiring musicians realize their dreams and reach their full potential” said Thalia. "It fills me with joy to be a part of this, sharing my experiences, creative process, and everything I've learned over the years."
Latin GRAMMY In The Schools is an educational program that informs and connects music students with professionals in the Latin music industry and supports educational music departments that have financial limitations. The Foundation invites artists, professional musicians and sound engineers to visit middle and high schools, universities or music education institutions and share their personal stories and experiences that highlight the effort it takes to overcome career obstacles. The goal is for students to learn to optimize the educational opportunities presented to them, giving them an advantage and strong academic preparation to be able to compete in the industry.
Since 2014, more than 7,000 students have benefited from donations of more than $500,000 worth of musical instruments to schools in U.S. cities such as Dallas, Las Vegas, Los Angeles, Chicago, Miami and New York, as well as internationally, in Buenos Aires, Argentina; Mexico City, Mexico; and Arecibo, Humacao and San Juan, Puerto Rico.
Previous artists who have participated in the program include: Ángela Aguilar, David Bisbal, Marilina Bertoldi, Miguel Bosé, Calle 13, Pedro Capó, Chino & Nacho, Luis Coronel, Silvestre Dangond, Joss Favela, Fonseca, Luis Fonsi, Becky G, Kany García, Karol G, Gente de Zona, Leslie Grace, Carlos Jean, Jesse & Joy, Natalia Lafourcade, Poncho Lizárraga, Claudia Montero, Ednita Nazario, Christian Nodal, Ángel "Cucco" Peña, Prince Royce, Gilberto Santa Rosa, Olga Tañón, Diego Torres, Carlos Vives, Wisin and Sebastián Yatra.
Thalia is Latin GRAMMY-nominated singer-songwriter, actress, author and fashion designer. As a successful recording artist she has sold more than 50 million albums worldwide and collaborated with notable artists like Marc Anthony, Tony Bennett, Michael Bublé, Robbie Williams and many more. With more than 5 billion views on her YouTube channel, Thalia is currently the most viewed Mexican artist on the platform. Beyond her professional success, Thalia is involved with numerous philanthropic organizations like March of Dimes, UNICEF, Casita Maria Center for Arts & Education, The Robin Hood Foundation and St. Jude’s Children’s Research Hospital. Most recently, she released her highly acclaimed reality series "Latin Music Queens" on Facebook Watch from which she created her latest hit single "Tick Tock" with Farina and Sofia Reyes.
ABOUT CHRISTIAN SERRATOS:
Christian Serratos is a dynamic and versatile performer whose resume is paving the way for her to become one of the industry’s most notable rising actresses. Serratos next stars as Selena Quintanilla in Netflix’s Selena: The Series. The biographical drama follows the life of the iconic Mexican-American music artist as she rises from a local Texas singer-songwriter to a global music phenomenon. Currently, Serratos stars on AMC’s hit series, The Walking Dead as Rosita Espinosa. She previously starred as "Angela Weber" in the massive Twilight saga franchise. Serratos was born in Pasadena, California and raised in Burbank, California.
ABOUT THE LATIN GRAMMY CULTURAL FOUNDATION:
The Latin GRAMMY Cultural Foundation was established by The Latin Recording Academy® to promote international awareness and appreciation of the significant contributions of Latin music and its makers to the world's culture, and to protect its rich musical legacy and heritage. The Foundation's primary charitable focus is to provide scholarships to students interested in Latin music, as well as grants to scholars and organizations worldwide for research and preservation of diverse Latin music genres. Take action in supporting our mission by donating today via our Facebook page. For additional information, please visit us at latingrammyculturalfoundation.com. For the latest news and exclusive content, follow us at @latingrammyfdn on Twitter and Instagram, and Latin GRAMMY Cultural Foundation on Facebook.
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The Lippin Group on behalf of The Latin Recording Academy
The Latin Recording Academy