Bulova, Frontera Wines, Jose Cuervo, Mastercard, McDonald’s, Meta, Old Parr Whisky, Verizon, and Walmart Gather to Celebrate The Biggest Night in Latin Music® 

Univision and The Latin Recording Academy Team Up with First Time Sponsors Clinique and Sally Hansen, as well as Returning Sponsor, Ford, for Digital-Only Content Available on Univision Platforms

MIAMI – NOVEMBER 10, 2021 – Univision Communications Inc., the leading Spanish-language media and content company in the U.S., and The Latin Recording Academy® today announced the complete lineup of sponsors coming together to celebrate The Biggest Night in Latin Music – the 22nd Annual Latin GRAMMY Awards®. Featuring a mix of longstanding and first-time sponsors, this year’s partners include Bulova, Frontera Wines, Mastercard, McDonald’s, Verizon, and Walmart, plus first-time partners Jose Cuervo Reserva de la Familia, Meta, and Old Parr Whisky, and the debut of digital-only sponsors Clinique and Sally Hansen, as well as returning sponsor Ford, uniting to embrace this year’s theme of "Rediscovering Life Through Music." The Latin GRAMMY Awards will air live on Univision on Thursday, November 18, 2021, at 8 p.m. ET/PT (7 p.m. CT).

“We are excited to collaborate with The Latin Recording Academy and this year’s partners to unveil unprecedented multi-platform innovations as part of the 22nd annual celebration,” said Donna Speciale, president of advertising sales and marketing at Univision Communications Inc. “Music is the great cultural unifier, and now, more than ever, with the tremendous growth of the Hispanic population and influence, the Latin GRAMMYs offers a huge opportunity for brands to reach and engage with new, growing audiences in-language and in-culture. We thank this year’s sponsors for investing in our community and look forward to showcasing the latest, best-in-class activations for The Biggest Night in Latin Music.”

“The Latin Recording Academy takes pride in being an inclusive cultural institution that enables artists and audiences to share their heritage through music, and we are humbled to partner with brands that share similar values as our own,” said Davina Aryeh, Chief Business Development Officer at The Latin Recording Academy. “This year’s Latin GRAMMYs are returning to Las Vegas with strong support from long standing brands and new ones, and we are thankful to our partners for supporting us as we continue to advance our mission to nurture, celebrate, honor and elevate Latin music and its creators.”

In honor of returning global sponsor Bulova’s emblematic History of Firsts, the brand is partnering with The Latin Recording Academy to gift all first-time Latin GRAMMY winners a special edition watch to mark the milestone. Bulova will also present a digital series showcasing this year’s Best New Artist nominees, where audiences will get to know the artists through a series of interviews and performances, along with a special look at a Latin GRAMMY edition Bulova timepiece.

Frontera Wines returns for the second consecutive year as the official wine sponsor of the Latin GRAMMY Awards. Their partnership includes a special collaboration with Mexican-American artist Edgar Medina, who will share a new work celebrating Latin culture and its ties to deep artistic expression. Inspired by bold colors, vibrant music, and a deep sense of the passion of life, “Rhythms of Imagination” brings these emotions to life on canvas. Showcasing art as a collaborative effort, Edgar will be weaving in pieces of canvas created by nominees in the days leading up to this year’s Latin GRAMMY Awards in the Official Talent Gift Lounge. The finished piece will be auctioned off on CharityBuzz starting November 30th, with proceeds supporting the Latin GRAMMY Cultural Foundation®.

Jose Cuervo Reserva de la Familia comes on board as the official tequila sponsor of the Biggest Night in Latin Music. In their inaugural year of sponsorship, Jose Cuervo Reserva de la Familia will be encouraging nominees, performers and music-lovers alike to come together for this special occasion and celebrate all three expressions of this ultra-premium tequila at branded bars during the Latin GRAMMY Awards and the Official Latin GRAMMY After Party. In addition, Jose Cuervo’s crown jewel will also have a presence at the Official Talent Lounge where they will host a bar to share the brand’s carefully crafted portfolio. 

Mastercard, a returning global sponsor, continues to grow its partnership with The Latin Recording Academy. This year, Mastercard is sponsoring the Nominee Diaries Content Series, where they will highlight what it means to be nominated for Latin GRAMMY and how it’s a priceless experience in an artist’s career. Exclusive content from the series will also live on priceless.com, where the artists will have a special promotion with benefits to the Latin GRAMMY Cultural Foundation. Mastercard will also be an Official sponsor of the Talent Gift Lounge, where the brand will gift its latest Priceless fragrance to all the performers and presenters of the 22nd Annual Latin GRAMMY Awards, and where they will showcase their multisensory branding approach combining dual fragrances into one unique collection. During Latin GRAMMY week in Las Vegas, Mastercard will host a hybrid in-person and Virtual Meet & Greet with their brand ambassadors, Domino Saints, as well as a Latin GRAMMY nominee where they will discuss the importance of inclusion and diversity in the Latin music community. Domino Saints will also have a special performance during the Official Latin GRAMMY After Party.

Returning for the 14th consecutive year, McDonald’s continues their commitment to elevating the stories of the Latino community through Ritmo y Color – a new experience celebrating today’s leading Latin Urban voices and visual storytellers. This unique fusion of music and art will culminate week of Latin GRAMMY, where McDonald’s takes it a step further by using its third and final installment to showcase the women of Ritmo y Color: Cazzu, Mariah Angeliq & visual artist Kelly Perez. Through TV elements and activations during Leading Ladies, Person of the Year and night of the show, McDonald’s will invite fans to RSVP for the virtual concert taking place on Sunday, November 21 at 8pm ET. Creating a space for fans to hear, see, and celebrate Latino culture, Cazzu and Mariah Angeliq will perform their hits while Perez’s artwork dresses the concert stage.

Meta will join the Biggest Night in Latin Music for the first time as the official hardware sponsor of the Latin GRAMMY Awards, spotlighting the importance of helping people connect anytime and anywhere via its Portal Go and recently released smart eyewear, Ray-Ban Stories. During the Noche de Estrellas pre-show, Meta will partner with official brand ambassador and Latin GRAMMY nominee, Camilo using Ray-Ban Stories on the red carpet, capturing the most behind-the-scenes moments. During the telecast, the social technology company will offer fans an exclusive look into the real, authentic conversations between Camilo and his family via the Portal Go through his Latin GRAMMY journey.

First-time sponsor Old Parr Whisky will kick-off their partnership with the Latin Recording Academy as Presenting Sponsor of two Virtual Latin GRAMMY Acoustic Sessions featuring Pablo Alborán on Nov. 7 and with Michel Teló on Nov 14 including a performance and special Q&A with each artist where they will discuss how they celebrate the golden moments in their lives, those special times towards the end of the day when the weight of responsibility is lifted from their shoulders, and all the possibilities of the time ahead become apparent. Old Parr Whisky will also be sponsoring a content series that will live on the Latin GRAMMY social media platforms highlighting how Latin GRAMMY nominees “Flip the Script” from work to play. In addition, Old Parr Whisky will host a bar at the Latin Recording Academy Person of the Year Gala, Latin GRAMMY Awards and Official Latin GRAMMY After Party featuring a signature Old Parr Whisky Latin GRAMMY cocktail.

Returning sponsor, Verizon, has partnered with Univision and the 22nd annual Latin GRAMMY Awards for a 5G enhanced experience, the Verizon 5G Portal, which brings fans closer to the hottest artists and the red carpet from the comfort of their own home. Users who access the portal via verizon.com/5Gportal will be transported onto the red carpet, backstage and into the press room for The Biggest Night in Latin Music. Additionally, Verizon is offering a limited number of in-person tickets for Verizon Up members to attend the show in Las Vegas, dropping on November 11th via the My Verizon app.

This year, the Latin GRAMMYs will jump start the holiday season for Walmart. Returning for its 12^th consecutive show, Walmart will team up with Univision and LARAS to highlight a season of collective joy and dive into traditions, old and new, that bring the Hispanic community together through a week-long celebration featuring immersive activations and in-show integrations, plus shoppable branded content across social media leading into The Biggest Night in Latin Music. 

This year, audiences will also be treated to exclusive digital custom content, highlighting the 22^nd Annual Latin GRAMMY Awards, in partnership with the Latin Recording Academy and Univision.

First-time sponsor Clinique joins the celebration with a special content series featuring Univision’s Clarissa Molina’s countdown to Latin GRAMMY. ‘100 Hours Until’ will give fans “real-time” sneak peeks as Clarissa and her friend and make-up artist Gerald Santiago prepare her look for the big night, kicking off with the application of Clinique Moisture Surge 100H – which lasts for 100 hours – and ending with the reveal of her final glam look on the red carpet.

Returning partner Ford will build excitement around The Biggest Night in Latin Music through a special Twitter sponsorship, featuring memorable and exciting moments from past Latin GRAMMY Awards® leading up and during the night of the show available exclusively on Univision’s Twitter handle.

For the first time, Sally Hansen partners with Univision and the Latin Recording Academy to highlight the importance of self-care – of voice, body and mind – among nominated artists. A custom branded Nominee Diaries Series​ will offer music lovers an intimate look into two female nominated artists’ careers, their beauty regimens and how their work has earned them a nomination.

Last year, Univision’s exclusive telecast of the 21st annual Latin GRAMMY Awards stirred audiences across platforms, reaching 5.7 million Total Viewers 2+ on television and delivering new high-water marks on social with 11.8 million total interactions - up +41 percent versus 2019 and nearly three-times more than 2018.  The three-hour telecast averaged 2.1 million Total Viewers 2+, 931,000 Adults 18-49 and 421,000 Adults 18-34, positioning Univision ahead of CBS, NBC and The CW for the entire night with Adults 18-49 and Adults 18-34. 

For more information and latest news, on the 22^nd Annual Latin GRAMMY Awards visit the official Latin Recording Academy site at LatinGRAMMY.com. Follow us on Facebook (LatinGRAMMYs), Twitter (@LatinGRAMMYs) and Instagram (@LatinGRAMMYs), and use #LatinGRAMMY on all popular social media platforms.

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ABOUT THE LATIN RECORDING ACADEMY:

The Latin Recording Academy is an international nonprofit dedicated to nurturing, celebrating, honoring and elevating Latin music and its creators. Established as the global authority on Latin music, the membership-based organization composed of music professionals produces the annual Latin GRAMMY Awards, The Biggest Night in Latin Music^®, which honors excellence in the recording arts and sciences, in addition to providing educational and outreach programs for the music community through its Latin GRAMMY Cultural Foundation^®. For more information, please visit LatinGRAMMY.com.

ABOUT UNIVISION COMMUNICATIONS INC.:

As the leading Spanish-language content and media company in the U.S., Univision Communications Inc. entertains, informs and empowers U.S. Hispanics with news, sports and entertainment content across broadcast and cable television, audio and digital platforms. The Company’s top-rated media portfolio includes the Univision and UniMás broadcast networks, as well as 10 cable networks including Galavisión and TUDN, the No. 1 Spanish-language sports network in the country. Locally, Univision owns or operates 61 television stations in major Hispanic markets across the United States. Additionally, Uforia, the Home of Latin Music, encompasses 58 owned or operated radio stations, a live event series and a robust digital audio footprint. The Company’s prominent digital assets include Univision.com, free AVOD streaming service PrendeTV, Univision Now, the largest Hispanic influencer network, and several top-rated apps. For more information, visit corporate.univision.com.

MEDIA CONTACTS:

Univision

Julissa Bonfante

Jbonfante@univision.net

305.894.8635

The Latin Recording Academy

Nathalie Alberto

Nathalie.Alberto@grammy.com

Six talented music institutions, nonprofit organizations, musicologists and researchers will receive a total of $30,000 for research and preservation of Latin music

Latin GRAMMY® winner and GRAMMY® nominee Silvestre Dangond sponsored two grants in support of research and preservation of the vallenato genre

MIAMI (DECEMBER 9, 2025) — The Latin GRAMMY Cultural Foundation® announced the winners of its 2025 Latin Music Research and Preservation Grant Program. This year, the Foundation awarded a total of $30,000 across six grants to support projects dedicated to researching and preserving Latin music. Two of the awarded research and preservation grants were dedicated to the continued growth and development of vallenato, pledged by Latin GRAMMY® winner and GRAMMY® nominee Silvestre Dangond.

“Research and preservation allow us to keep the heartbeat of Latin music alive by protecting its stories, rhythms and cultural roots for future generations,” said Raquel “Rocky” Egusquiza, Executive Director of the Latin GRAMMY Cultural Foundation. “We are honored to champion these remarkable projects and grateful to Silvestre Dangond for his commitment to preserving the legacy of the vallenato genre and ensuring the future of Latin music.”

“Vallenato gave me a voice, a purpose and a connection to the world,” said Dangond. “Supporting projects that study and preserve its history is a great responsibility that I carry with pride. If we want this music to continue touching hearts, we must protect the legacy of those who created it.”

Awarded Preservation Grants:

Julia Sánchez, Peru – Conservación y Preservación del Patrimonio Musical del Maestro Cantautor Ernesto Sánchez Fajardo “El Jilguero del Huascarán” (Conservation and Preservation of the Musical Heritage of Singer/Songwriter Ernesto Sánchez Fajardo “El Jilguero del Huascarán”). Julia Sánchez, researcher and cultural manager at the Universidad Nacional de Folklore “José María Arguedas,” leads a project dedicated to preserving and restoring the phonographic archive of Ernesto Sánchez Fajardo, “El Jilguero del Huascarán,” a pioneering Andean artist and symbol of Peru’s 20th-century migration. The initiative aims to restore and digitize 159 rare 78-RPM and vinyl recordings that document four decades of Huayno’s evolution as a form of cultural resilience. The project will produce a complete technical inventory, restored and digitized audio files in high-resolution WAV format, and three documentary podcasts for public and academic dissemination.

Miviam Ruiz Pérez, Mexico – Preservación y Diseminación de la Obra Inédita de Carlo Borbolla (1902-1990): Archivo Vivo de la Música Caribeña (Preservation and Dissemination of the Unpublished Works of Carlo Borbolla (1902–1990): Living Archive of Caribbean Music).

This project aims to preserve and diffuse the unpublished works of Cuban musicologist Carlo Borbolla Téllez, whose extensive personal archive includes compositions, writings and autobiographical documents largely unknown to the public. Led by Dr. Miviam Ruiz Pérez, the initiative will establish an open-access digital repository to promote Borbolla’s legacy across research, performance, and music education in Latin America. Through this effort, the project not only revives Borbolla’s contributions but also deepens the understanding of the musical and cultural roots that connect genres such as jazz and salsa to their Caribbean origins.

Awarded Research Grants:

Luis Alvarado, Peru – La Evolución de la Pandilla Selvática (The Evolution of the Pandilla Selvática). Luis Alvarado’s research explores the evolution of the pandilla selvática, a defining genre of Peruvian Amazonian popular music. The project traces how its transformation — through the incorporation of the electric guitar into cumbia amazónica — forged a unique regional identity. It also examines how the genre continues to thrive in contemporary jazz and experimental electronic scenes, illustrating its ongoing relevance within Peru’s dynamic musical landscape.

Dr. Romy Martínez, Netherlands – Guaranía in Translation: From Paraguay to Europe Through Music and Language. This project celebrates the centenary of Paraguay’s musical genre Guaranía, created in 1925 by José Asunción Flores, and recognized by UNESCO as Intangible Cultural Heritage of Humanity in 2024. Dr. Romy Martínez seeks to preserve and disseminate the genre internationally through concerts, research and intercultural collaboration across Northern Europe. By engaging new audiences in multilingual and multicultural settings, the initiative ensures that the Guaranía genre remains a living tradition. It bridges cultures while honoring Paraguay’s musical legacy.

Awarded Vallenato Preservation Grant:

Jhojam Rincón, Colombia – Tiempos Idos - Apología a la Amistad (Times Gone By: An Apology to Friendship). Jhojam Rincón’s preservation initiative aims to safeguard an extraordinary sound archive that captures spontaneous parrandas vallenatas recorded between 1974 and 1985, featuring legends such as Leandro Díaz, Rafael Escalona, and the Zuleta brothers. Compiled by collector Juan de Jesús Celedón, the 120 analog cassettes contain unreleased performances, improvisations and verses that mark the golden era of Colombian vallenato. Through professional digitization and secure archiving, the project preserves this invaluable musical record for future generations.

Awarded Vallenato Research Grant:

Ángela Marín Niebles, Colombia – Mujeres en el Vallenato: Una Historia Por Contar (Women in Vallenato: A Story Yet to Be Told). Dr. Ángela Martín Niebles leads a multidisciplinary study to document and celebrate the pioneering women of vallenato music in the early 20th century. Through historical, anthropological and musicological research, the project reconstructs the lives and contributions of female composers and performers who have long been overlooked in a male-dominated genre. By producing accessible multimedia materials, the project strengthens Colombia’s cultural memory and promotes gender equity in the nation’s musical heritage.

A committee of experts from Latin America, the Iberian Peninsula and the United States selected the winners among numerous qualified candidates. Since its inception in 2015, the program has awarded more than $285,000 in grants to support projects, including one that has received a Latin GRAMMY and a GRAMMY.

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ABOUT SILVESTRE DANGOND:

Silvestre Dangond is a world-renowned artist from Colombia, who is especially known for globalizing the vallenato genre. In his nearly 25 years in the industry, Dangond has won four Latin GRAMMYs®, including Best Cumbia/Vallenato Album this year for his latest LP El Último Baile, and earned a GRAMMY nomination. Dangond also recently announced the U.S. leg of his El Último Baile Tour, a series of concerts that will bring this historic project to major venues across the country in 2026. He has collaborated with artists including Nicky Jam, Natti Natasha, Carín León, Emilia, Sebastián Yatra, Fonseca and Carlos Vives, and he often works with initiatives in support of the next generation of vallenato artists.

ABOUT THE LATIN GRAMMY CULTURAL FOUNDATION:

The Latin GRAMMY Cultural Foundation is a 501(c)(3) charitable organization established by The Latin Recording Academy® with the vision of becoming a global champion of music education and empowering communities through Latin music and culture. In 2024, the Foundation celebrated its 10-year anniversary, and during the last decade, it has fostered the next generation of Latin music creators through scholarships, education programs and grants that advance Latin music and celebrate its rich cultural heritage. To date, the Foundation has donated more than $13.9 million with the support of The Latin Recording Academy’s members, artists, corporate sponsors and other generous donors. For additional information or to donate, please visit latingrammyculturalfoundation.org or our Facebook page. And follow us @latingrammyfdn on Instagram, and at Latin GRAMMY Cultural Foundation on Facebook and LinkedIn.

MEDIA CONTACT:

The Latin Recording Academy

Nathalie Alberto

Nathalie.alberto@grammy.com

For images, click here

MIAMI (NOVEMBER 12, 2025) — The Latin Recording Academy® celebrated its 2025 Person of the Year Gala honoring Raphael, with moving renditions of some of the singer’s renowned repertoire, featuring past and current Latin GRAMMY® nominees including Aitana, Pepe Aguilar, Susana Baca, David Bisbal, Enrique Bunbury, Willy Chirino, Ivan Cornejo, Kany García, Myriam Hernández, Eddy Herrera, Jesse & Joy, Carín León, Pablo López, Víctor Manuelle, Vanesa Martín, Víctor Martínez, Mestrinho, Gaby Moreno, Kiki Morente, Café Quijano, Fito Páez, Silvia Pérez Cruz, Carlos Rivera, Elena Rose, Rozalén, Ángeles Toledano and Néstor Torres.

Raphael was honored for his more than six-decade career as a multifaceted singer and performer, which has established him as a true ambassador of Latin music worldwide. The evening featured tributes from artists who have shaped his repertoire, alongside others who came to honor his lasting impact and celebrate his remarkable career.

The evening opened on a high note with a breathtaking performance by Enrique Bunbury of “Yo Soy Aquél” and was then joined by Carín León, electrifying the stage together with a medley of “Toca Madera” and “Ahora”— the latter a song Bunbury himself wrote for Raphael. Café Quijano and Gaby Moreno followed with a bolero-infused rendition of “Qué Tal Te Va Sin Mí”. David Bisbal raised the energy with a duet alongside Elena Rose on “En Carne Viva,” and then captivated the audience with a heartfelt homage performance of “Como Yo Te Amo.” Jesse & Joy joined Ivan Cornejo for an emotive tribute to “Cierro Mis Ojos.”

Pablo López kept the momentum alive with a passionate delivery of “De Tanta Gente,” followed by his intimate piano rendition of “Lo Saben Mis Zapatos.” Aitana later joined López for a moving performance of “Si No Estuvieras Tú.” Latin rock icon Fito Páez and Rozalén delivered a stirring version of “La Carta,” while Susana Baca and Rozalén offered a folkloric interpretation of “Chabuca, Limeña.” Kiki Morente, Ángeles Toledano and Víctor Martínez on the guitar offered a passionate rendition of “Digan Lo Que Digan,” fusing flamenco textures and thundering Latin percussion. Vanesa Martín and Kany García shared the stage for “Cada Septiembre,” featuring García’s debut solo cello performance, and Martín later returned with Carlos Rivera for an intimate acoustic take on “A Que No Te Vas.”

The magic continued as Pepe Aguilar and Myriam Hernández united their powerhouse vocals in a sweeping version of “Procuro Olvidarte.” Spanish songstress Silvia Pérez Cruz offered a mesmerizing “Somos” with Brazilian accordion virtuoso Mestrinho, weaving Iberian and tropical tones into one. The celebration reached its peak as Eddy Herrera, Víctor Manuelle, Néstor Torres, and Willy Chirino — who wrote the song for Raphael — took the stage with all the infectious rhythms of the Caribbean, filling the room with “Escándalo.”

The evening wouldn’t be complete without the 2025 Person of the Year stepping on stage; he wowed the audience with a medley of “Que Sabe Nadie,” “Mi Gran Noche,” and “Como Yo Te Amo.”

The highly anticipated gala preceded the 26th Annual Latin GRAMMY Awards®, which will air live from the MGM Grand Garden Arena in Las Vegas on Thursday, Nov. 13. The three-hour telecast will be produced by TelevisaUnivision, the leading Spanish-language media company in the world, airing across TelevisaUnivision’s U.S. platforms, beginning at 8 p.m. ET/PT (7 p.m. Central), preceded by a one-hour pre-show starting at 7 p.m. ET/PT (6 p.m. Central).

Latin Academy head of Production Ayleen Figueras, along with Macarena Moreno, served as executive producers of the gala. Latin GRAMMY and GRAMMY® winner Carlos Fernando López served as musical director, and the musical production was led by Danny Flores, also a Latin GRAMMY and GRAMMY nominee. The Philharmonic Orchestra Project (“POP”) accompanied all artists.

Live Nation served as presenting sponsor for the second consecutive year, as part of the first multi-year presenting sponsor partnership for the Person of the Year Gala.

Net proceeds from the 2025 Latin Recording Academy Person of the Year Gala will go toward the charitable work of the Latin GRAMMY Cultural Foundation®, whose mission is to be a global champion of music education and empower communities through Latin music and culture. The Foundation has fostered the next generation of Latin music creators through scholarships, education programs and grants that advance Latin music and celebrate its rich cultural heritage, and to date has donated more than $13.9 million with the support of Latin Recording Academy members, artists, corporate sponsors and other generous donors.

ABOUT THE LATIN RECORDING ACADEMY:

The Latin Recording Academy® is a nonprofit dedicated to nurturing, celebrating, honoring and elevating Latin music and its creators. Established as the global authority on Latin music, the membership-based organization composed of music professionals produces the annual Latin GRAMMY Awards®, The Biggest Night in Latin Music®, which honors excellence in the recording arts and sciences, in addition to providing educational and outreach programs for the music community through its Latin GRAMMY Cultural Foundation®. For more information, please visit LatinGRAMMY.com.

MEDIA CONTACT:

The Latin Recording Academy

Iveliesse Malavé

Ive@grammy.com

The exclusive event, hosted by 2019 Best New Artist Nominee, Aitana, was held in partnership with Mastercard during

Latin GRAMMY® Week in Las Vegas

Click here for images

Credit: Getty Images for The Latin Recording Academy

MIAMI (NOVEMBER 11, 2025) — The Latin Recording Academy®, in partnership with Mastercard, presents the 2025 Best New Artist Showcase, an initiative that provides exposure for the new generation of music creators during the prestigious Latin GRAMMY® Week.

“Three years ago, we held the first Best New Artist Showcase, and we are proud to continue opening doors for the next generation of Latin music creators,” said Manuel Abud, CEO of The Latin Recording Academy. “Year after year, this showcase has become an important platform for our Best New Artist nominees to share their talent and creativity with our Academy members, industry leaders and special guests.”

The private event took place on Tuesday, November 11, at the Mandalay Bay in Las Vegas, and was hosted by 2019 Best New Artist nominee Aitana. The evening featured performances from Best New Artist nominees for the 26th Annual Latin GRAMMY Awards®: Alleh, Annasofia, Yerai Cortés, Juliane Gamboa, Camila Guevara, Isadora, Alex Luna, Paloma Morphy, Sued Nunes and Ruzzi.

Multiple Latin GRAMMY winner and GRAMMY winner Edgar Barrera, Latin GRAMMY winner Lena Burke, previous Latin GRAMMY winners in the Best New Artist category Joaquina (2023), Gaby Moreno (2013), Monsieur Periné (2015), as well as previous nominees in the category Natascha Falcão (2021), Zoe Gotusso (2021), Beto Montenegro (Rawayana 2017), Raquel Sofia (2015), also joined the showcase as presenters.

The Best New Artist Showcase kicked off in 2022 during Latin GRAMMY Week in Las Vegas. Over the last three years, the initiative has hosted showcases in several cities around the world, in collaboration with Mastercard, including Buenos Aires, Mexico City, Miami, San Juan, São Paulo and Seville. This year, Espolòn® Tequila joined the celebration as the Official Sponsor.

The Best New Artist Showcase was produced by The Latin Academy’s production team, led by Ayleen Figueras, with Ana Maria Daza as executive producer and Gisela Gonzalez as producer. Musical production was led by Roberto Trujillo, forming a nine-piece band of musicians who are members of The Latin Recording Academy.

With over twenty years of experience, Trujillo has collaborated with some of Latin music’s top artists and has served as the musical director for some of the world’s most renowned shows, including the GRAMMYs and the Latin GRAMMY Person of the Year.

The 26th Annual Latin GRAMMY Awards will air live from the MGM Grand Garden Arena in Las Vegas on Thursday, Nov. 13. The three-hour telecast will be produced by TelevisaUnivision, the leading Spanish-language media company in the world, airing across TelevisaUnivision’s U.S. platforms, beginning at 8 p.m. ET/PT (7 p.m. Central), preceded by a one-hour pre-show starting at 7 p.m. ET/PT (6 p.m. Central).

For the latest news, visit the official Latin Recording Academy site at LatinGRAMMY.com. Follow us on Facebook (LatinGRAMMYs), Instagram (@LatinGRAMMYs), the Latin GRAMMYs WhatsApp Channel, and use #LatinGRAMMY on all popular social media platforms. The official Latin GRAMMY app is also available on iOS (Apple) and Android (Google Play).

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ABOUT THE LATIN RECORDING ACADEMY:

The Latin Recording Academy® is a nonprofit dedicated to nurturing, celebrating, honoring and elevating Latin music and its creators. Established as the global authority on Latin music, the membership-based organization composed of music professionals, produces the annual Latin GRAMMY Awards®, The Biggest Night in Latin Music®, which honors excellence in the recording arts and sciences, in addition to providing educational and outreach programs for the music community through its Latin GRAMMY Cultural Foundation®. For more information, please visit LatinGRAMMY.com.

MEDIA CONTACT:

The Latin Recording Academy

Iveliesse Malavé

ive@grammy.com

Click here for images

MIAMI (NOVEMBER 10, 2025) — The Latin Recording Academy® announced presenters for the 26th Annual Latin GRAMMY Awards®. The lineup includes Enrique Bunbury, Eduin Caz and Jhonny Caz (Grupo Firme), Silvestre Dangond, Fariana, Daisy Fuentes, Kany García, Lupita Infante, Mon Laferte, Richard Marx, Nicki Nicole, Carlos Rivera, Miguel Rojas, Trueno and Yandel.

Confirmed presenters include the following artists nominated this year: Eduin Caz and Jhonny Caz from Grupo Firme (Best Contemporary Mexican Music Album), Silvestre Dangond (Best Cumbia/Vallenato Album), Fariana (Best Urban Music Album), Lupita Infante (Best Regional Song), Mon Laferte (Song Of The Year and Best Long Form Music Video), Nicki Nicole (Best Urban Music Album), Trueno (Best Rap/Hip Hop Song and Best Urban Song) and Yandel (Best Reggaeton Performance and Best Urban Music Album).

The 26th Annual Latin GRAMMY Awards will air live from the MGM Grand Garden Arena in Las Vegas on Thursday, Nov. 13. The three-hour telecast will be produced by TelevisaUnivision, the leading Spanish-language media company in the world, airing across TelevisaUnivision’s U.S. platforms, beginning at 8 p.m. ET/PT (7 p.m. Central), preceded by a one-hour pre-show starting at 7 p.m. ET/PT (6 p.m. Central).

The Latin GRAMMY Premiere®, where the majority of the categories are awarded, will precede the telecast. Additional details about this long-established afternoon full of unforgettable performances, heartfelt acceptance speeches and Latin GRAMMY® moments will be announced soon.

For the latest news, visit the official Latin Recording Academy site at LatinGRAMMY.com. Follow us on Facebook (LatinGRAMMYs), Instagram (@LatinGRAMMYs), the Latin GRAMMYs WhatsApp Channel, and use #LatinGRAMMY on all popular social media platforms. The official Latin GRAMMY app is also available on iOS (Apple) and Android (Google Play).

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ABOUT THE LATIN RECORDING ACADEMY:

The Latin Recording Academy® is a nonprofit dedicated to nurturing, celebrating, honoring and elevating Latin music and its creators. Established as the global authority on Latin music, the membership-based organization composed of music professionals, produces the annual Latin GRAMMY Awards®, The Biggest Night in Latin Music®, which honors excellence in the recording arts and sciences, in addition to providing educational and outreach programs for the music community through its Latin GRAMMY Cultural Foundation®. For more information, please visit LatinGRAMMY.com.

MEDIA CONTACT:

The Latin Recording Academy

Iveliesse Malavé

ive@grammy.com