More Than 15 Brands Gather to Celebrate The Biggest Night in Latin Music® Airing on Univision, UniMás, and Galavisión on Thursday, November 16 at 8 p.m. ET/PT

MIAMI (NOVEMBER 14, 2023) – TelevisaUnivision, the world’s leading Spanish-language media and content company, and The Latin Recording Academy® today announced the complete lineup of sponsors for the 24th Annual Latin GRAMMY Awards® uniting to celebrate The Biggest Night in Latin Music®. This year’s extensive group of partners enlisted by The Latin Recording Academy include Andalucía, Bulova, El Corte Inglés, Frontera, Fundador, Iberia, INFINITI, iryo, Lanjarón, Mastercard, Sevilla, Uber, Viñas Familia Gil, Walmart and YSL, as well as first time TelevisaUnivision sponsors Ally Financial, Lionsgate, Shark Beauty and Ulta Beauty and returning sponsors INFINITI and Walmart. The Latin GRAMMY Awards will air on Univision, UniMás, and Galavisión on Thursday, November 16, at 8 p.m. ET/PT (7 p.m. CT).

“We are so excited to welcome this year’s sponsors to the Latin GRAMMYs, bringing engaging, exciting and unique activations to our audience,” said John Kozack, Executive Vice President of Multimedia Sales at TelevisaUnivision. “With Latin music holding the attention of millions around the world, what better stage than The Biggest Night in Latin Music for our partners to build meaningful and impactful connections with the Hispanic community.”

“The response from marketers to this year’s historic Latin GRAMMYs has been phenomenal. We are thrilled to partner with leading and emblematic brands to celebrate the biggest week and The Biggest Night in Latin Music, “said Enrique Perez, Head of Partnerships and Client Solutions at The Latin Recording Academy. “It’s exciting to see how all of our partners are activating their Latin GRAMMY sponsorship in innovative ways to connect with consumers and Latin music fans in Spain, the U.S. and Latin America.”

Official sponsors for the 24th Annual Latin GRAMMY Awards include:

Ally Financial joins the Latin GRAMMYs as an official digital sponsor to present Siempre tu Aliado, a social-first series that showcases rising Latinos in the music industry who are celebrating richness found in being de aqui y de allá. The three-part series tells the story of Valentina García, aka DJ VryWvy, a bilingual and bicultural self-taught DJ making waves in her community with a little help from a great ally.

Bulova is the official timepiece and jewelry partner of the Annual Latin GRAMMY Awards. Now in its eighth year of partnership, the brand is the official sponsor of the Nominations Reception, Person of the Year Gala and the 24th Annual Latin GRAMMY Awards. Bulova is partnering with The Latin Recording Academy to gift all first-time Latin GRAMMY winner’s special edition watches, personalized with engraving, to commemorate the milestone – an annual gifting initiative that started in 2019. Bulova is also a proud sponsor of Primeras Veces, the Best New Artist Digital Series, which features a special interview and performance by 2023 Best New Artist Nominees and a special look at their Latin GRAMMY Edition Bulova watch.

The Ministry of Tourism, Culture and Sport of the Regional Government of Andalucia, with co-financing from European funds, joins as institutional presenting partner, kicking off a three-year partnership with The Latin Recording Academy. The inaugural year of this partnership includes Latin GRAMMY Sessions: Flamenco, Latin GRAMMY Sessions: Urbano, Latin GRAMMY in the Schools and during Latin GRAMMY week a presenting sponsorship of the Nominee Reception, Leading Ladies of Entertainment, Person of the Year Gala and Premiere as well as the official sponsor of Best New Artist Showcase, Special Awards and the 24th Annual Latin GRAMMY Awards® Official Party.

El Corte Inglés is the official retail sponsor of the 24th Annual Latin GRAMMY Awards in Spain, in addition to sponsoring the Nominee Reception and Person of the Year Award, and the presenting sponsor of Leading Ladies of Entertainment. From October 6 to November 16, 2023 El Corte Inglés launched a traveling exhibition in various cities throughout Spain including Malaga, Madrid, Barcelona and Sevilla, where iconic items can be seen in their display windows including the renowned Latin GRAMMY gramophone and memorabilia from previous Latin GRAMMY winners. Additionally, during this time, they have also launched pop-up corners in ten of their locations (cities include Madrid, Valencia, Barcelona, Canarias, Málaga and Sevilla) featuring limited edition merchandise through the end of November.

Frontera Wines returns for the fourth consecutive year as the official wine sponsor of the Latin GRAMMY Awards and will be offering a series of special promotions available at various points of sale across the U.S.

Fundador comes on board as the first official Spanish brandy sponsor, providing and serving brandy and whiskey across all Latin GRAMMY week events. The brand serves as official sponsor of the Nominee Reception, Person of the Year Gala, Official Latin GRAMMY Party, and the 24th Annual Latin GRAMMY Awards.

Iberia is the official airline sponsor of the 24th Annual Latin GRAMMY Awards. During Latin GRAMMY Week, the Spanish airline is providing flights to members of The Latin Recording Academy and offering event attendees a special discount code on routes that connect the Americas with the Andalusian capital. Furthermore, in the Premium Lounge Velázquez de Iberia at Madrid-Barajas International Airport, travelers who journey through Iberia’s VIP Lounge can check out a photo gallery featuring past Latin GRAMMY winners. Iberia will serve as the Official Sponsor of the Nominee Reception, Person of the Year, and the 24th Annual Latin GRAMMY Awards as well as presenting sponsor of the Premiere Ceremony. The brand will also be present in the talent gift lounge.

INFINITI returns for the second consecutive year as an official digital sponsor in the automotive category. Viewers will get the opportunity to follow the story of Latin GRAMMY nominated singer/songwriter Debi Nova through a custom social docu-series highlighting the hard work and dedication that has gotten her to where she is today.

iryo is the official train sponsor of the 24th Annual Latin GRAMMY Awards. The first Spanish high speed train operator is offering guests traveling to Latin GRAMMY Week a special discount code. Iryo will serve as official sponsors of the Nominee Reception, Person of The Year and the 24th Annual Latin GRAMMY Awards as well as presenting Sponsor of Premiere Ceremony.

Lanjarón is the official bottled water sponsor of the 24th Annual Latin GRAMMY Awards in Spain. To celebrate the Latin GRAMMYs, the mineral water brand from Andalucía has created a limited edition of bottles for the week’s most select events. Lanjarón will also be present on the red carpet and will be serving signature cocktails made with sparkling water to all artists and VIP guests at the Official Celebration. To celebrate Andalucía’s extraordinary origins, it is inviting the duo Mëstiza DJ, who will put on a very special performance for all guests. Lanjarón celebrates its origins in Andalucía and also works hard to preserve it. That’s why it will be collecting and recycling plastic bottles at events throughout the week as part of its sustainability program and commitment.

Lionsgate becomes a first-time official sponsor at this year's Latin GRAMMYs with a 360 campaign for the promotion of the studio’s highly anticipated upcoming movie The Hunger Games: The Ballad of Songbirds & Snakes. Latin music fans will virtually travel to Sevilla with creator Mariangela to sing one of the new film's centerpiece songs, "The Hanging Tree" in the streets of Sevilla, Ole style! In addition, the creator will also show viewers how she gets ready for the Latin GRAMMYs as she finds herself on a quest to find the perfect Hunger Games-inspired dress for the red carpet, which will be revealed live on social and on linear TV during the Noche de Estrellas pre-show.

For its seventh consecutive year as a global sponsor, Mastercard returns as the official payment sponsor for the 24th Annual Latin GRAMMY Awards and sponsor of Nominations Reception, Person of the Year and the Official Celebration. For the second year in a row, Mastercard is presenting sponsor of the Best New Artist Showcase, after having Best New Artist tour stops in Mexico and Brazil. The BNA Showcase will feature performances from all 2023 Best New Artist Award nominees reinforcing Mastercard’s commitment to emerging artists. Mastercard will also bring back for the second year in a row a one-of-a-kind Fellowship Program with The Latin Recording Academy where Latin GRAMMY nominated artists will benefit from a financial opportunity to attend the Annual Latin GRAMMY Awards and enjoy a VIP Mastercard Hospitality experience, while documenting their journey for Latin music fans and aspiring musicians to enjoy across social media. Artists will also participate in the first edition of Mastercard’s Artists Accelerator Program for Latin America which extends support to selected talent, providing tools that serve to grow their music careers such as Web3, Diseño de Imagen, Emprendimiento Musical, among others.

Ayuntamiento de Sevilla is the host city and institutional sponsor for the 24th Annual Latin GRAMMY Awards and Latin GRAMMY Week events. The city will provide access to historic landmarks during Latin GRAMMY Week events, creating a one-of-a-kind setting from events held throughout the week with venues including the Real Alcazar, Centro Cultural Magallanes, Casa Pilatos, and Palacio de Congresos y Exposiciones (FIBES), the site for the 2023 Person of the Year event and the 24th Annual Latin GRAMMY Awards.

For the first time ever, Shark Beauty™ joins the Latin GRAMMYs as an official digital sponsor in the United States and Gifting Lounge partner. Together, TelevisaUnivision and Shark Beauty™ will empower Latinas to lead the next chapter in beauty with their "Looks Icónicos at the Latin GRAMMYs." Shark Beauty™ will have a Hair Glam Station at the Latin GRAMMYs Gifting Lounge where guests will have their hair professionally styled using the Shark FlexStyle® and receive this amazing hair tool as a gift. Then on the big night, audiences will join Karla de La Torre's journey to "Get Ready,” with the help of Shark FlexStyle® and the all-new Shark® SmoothStyle™ and be part of her glamorous final look reveal on the Latin GRAMMYs red carpet.

Uber will serve as the official mobility sponsor for the 24th Annual Latin GRAMMYs. Uber will be transporting artists and VIP guests to events and red carpets in a luxury fleet, in addition to the participating talent for the BNA Showcase and 2023 Person of the Year Gala. Attendees will have access to a special promo code for discounted rides in one of Uber’s Latin GRAMMY-branded vehicles that have already hit the streets of Sevilla. In addition, Uber will launch a talent campaign where a branded Hummer will surprise lucky riders throughout Sevilla with the opportunity to participate in a carpool karaoke with a special guest artist for the chance to win tickets to the 24th Annual Latin GRAMMY Awards. Uber serves as the official sponsor of Nominee Reception, Best New Artist Showcase, 2023 Person of the Year, and the 24th Annual Latin GRAMMY Awards.

Ulta Beauty joins as an official digital sponsor of the 24th Annual Latin GRAMMY Awards for the first time in the United States. With a focus on the glamorous moments of the night, Ulta Beauty is connecting with social fans by showcasing celeb-worthy beauty tricks and tips inspired by trends as seen exclusively on the Latin GRAMMY red carpet.

Viñas Familia Gil joins as the first official Spanish wine sponsor in Spain and Latin America for the 24th Annual Latin GRAMMY Awards. With 11 family bodegas, Juan Gil, Rosario Vera, Shaya, Tridente, Atalaya, Morca, Ateca, Can Blau, El Nido, Lagar da Condesa, and LLicorella Vins will serve wines at all Latin GRAMMY Week events as well as sponsor the Talent Gift Lounge and Leading Ladies of Entertainment.

For the 14th consecutive year, Walmart – the longest running sponsor of the Latin GRAMMY Awards, will team up with TelevisaUnivision and The Latin Recording Academy to kick off the holiday celebrations at the 24th Annual Latin GRAMMY awards. Amplifying Walmart’s “Welcome to Your Walmart” messaging, the campaign positions Walmart as the solution to outsmarting the holiday hustle to do more of what you love. Through custom content, including an original Spanish-language jingle, top Latin artist and talent, consumers will have the chance to add products directly to their Walmart carts through shoppable content across social, ViX streaming, and linear platforms.

YSL is the official make-up and fragrance sponsor, providing full glam for artists attending sponsored events, in addition to providing retouching stations backstage during the 24th Annual Latin GRAMMY Awards. YSL will collaborate with Uber to provide customers with sample fragrances during their rides, and host a contest for their customers for the opportunity to win two backstage day passes to the Latin GRAMMY Awards. YSL is also the official sponsor of Leading Ladies in Entertainment, Best New Artist Showcase and Person of the Year Gala.

As the leading Spanish-language broadcast network in the United States, Univision has been home to the Latin GRAMMYs for over a decade. To learn more about Univision, visit univision.com.

For more information on the 24th Annual Latin GRAMMY Awards, visit the official Latin Recording Academy site at LatinGRAMMY.com as well as its official home on Facebook (LatinGRAMMYs), Twitter (@LatinGRAMMYs) and Instagram (@LatinGRAMMYs). Please see #LatinGRAMMY for all content across social media platforms.

ABOUT TELEVISAUNIVISION

TelevisaUnivision is the world’s leading Spanish-language media company. Powered by the largest library of owned Spanish-language content and a prolific production capability, TelevisaUnivision is the top producer of original content in Spanish across news, sports and entertainment verticals. This original content powers all of TelevisaUnivision’s platforms, which include market-leading broadcast networks Univision, Las Estrellas, Canal 5 and UniMás, and a portfolio of 38 cable networks, which include TUDN, Galavisión, Distrito Comedia and TL Novelas. The company also operates the leading Mexican movie studio, Videocine, and owns and operates the largest Spanish-language audio platform in the U.S. across 35 terrestrial stations and the Uforia digital platform. TelevisaUnivision is also the owner of ViX, the largest Spanish-language streaming platform in the world. For more information, please visit televisaunivision.com.

ABOUT THE LATIN RECORDING ACADEMY

The Latin Recording Academy® is an international nonprofit dedicated to nurturing, celebrating, honoring and elevating Latin music and its creators. Established as the global authority on Latin music, the membership-based organization composed of music professionals produces the annual Latin GRAMMY Awards, The Biggest Night in Latin Music®, which honors excellence in the recording arts and sciences, in addition to providing educational and outreach programs for the music community through its Latin GRAMMY Cultural Foundation®. For more information, please visit LatinGRAMMY.com.

MEDIA CONTACTS

TelevisaUnivision

Anna Negrón, Director of Corporate Communications: anegron@univision.net

Laura Paez, Senior Manager, Communications PR and Content Publicity: Lpaez@televisaunivision.com

The Latin Recording Academy

Nathalie Alberto, Communications Director, The Latin Recording Academy:

Nathalie.Alberto@grammy.com

Nominations will be announced on Sept. 16, and streamed across all social channels

MIAMI (MARCH 25, 2026) – The Latin Recording Academy® announced several category and eligibility changes for the 27th Annual Latin GRAMMY Awards®, taking place on Thursday, Nov. 12, 2026, at the MGM Grand Garden Arena in Las Vegas, with nominations set to be announced on Wednesday, Sept. 16, 2026.

These changes to the Awards Process, from the music creators and professionals that make up its membership body, are part of The Latin Academy’s commitment to evolve with the ever-changing musical landscape, and to best serve its approximately 7,000 members from 62 countries around the world. All updates go into effect immediately for the upcoming 27th Annual Latin GRAMMY Awards.

“As our Academy continues to evolve, our focus remains firmly on our membership and the integrity of our Awards Process,” said Manuel Abud, CEO of The Latin Recording Academy. “These updates are driven by our members, whose participation each year ensures the Latin GRAMMY Awards continue to stand as a benchmark for excellence in Latin music.”

CATEGORY CHANGE

• Best Portuguese Language Urban Performance category will evolve to an album category as Best Portuguese Language Urban Album (Portuguese Language Field).

CATEGORY NAME CHANGES

• Best Latin Electronic Music Performance category will evolve to Best Electronic Music Performance (Electronic Field)

• Best Urban/Urban Fusion Performance category will evolve to Best Urban Performance (Urban Field)

• Best Classical Contemporary Composition category will evolve to Best Classical Composition (Classical Field)

AMENDMENTS TO ELIGIBILITY CRITERIA FOR SEVERAL CATEGORIES

Eligibility requirements for Producer of the Year category:

• A minimum of five (5) total producer credits, achieved through any combination of album credits, single/track credits or co-production percentage credits. Alternatively, a producer credit on 100% of at least five (5) singles or tracks.

• Co-production rule: credits are divided evenly among all producers. Example: four (4) producers = 0.25 credits each per track.

Eligibility requirements for Best New Artist category:

• An artist is not eligible for consideration if they have released more than three (3) albums, or 25 singles, or a combination of albums and singles that surpasses these limits. Singles that are subsequently included as tracks on an album shall not be counted towards the single total.

Eligibility requirements for Best Instrumental Album category:

• Vocals can be used in up to 40% of the total playing time, while requiring that at least 60% of the work remain instrumental. If vocals are present, 60% of the vocal content must be performed in one of The Latin Academy’s accepted languages.

Eligibility requirements for Singer-Songwriter categories:

• A singer-songwriter may compose and perform some songs with a colleague, provided the required participation percentages are met.

• For a singer-songwriter album to be eligible, the artist(s) must both write and perform together on at least 75% of the album.

• In cases where two singer-songwriters collaborate, eligibility applies only when both artists jointly write and perform the same material; artists who perform together but do not write together are not eligible. “Live” albums may be eligible if they contain at least 51% new material.

• The statuette is presented only to eligible singer-songwriter artists, with eligibility strictly requiring both songwriting and performance contributions, ensuring consistent interpretation.

Eligibility requirements for Best Contemporary Tropical Album category:

• Category now includes and accepts recordings influenced by or belonging to Kompa Haitiano.

Eligibility Requirements for Best Music for Visual Media category:

• Category now requires eligible submissions to include supporting video materials.

USE OF ARTIFICIAL INTELLIGENCE

The Latin GRAMMY Awards® recognize creative excellence. Only human creators are eligible to be submitted for consideration for, nominated for, or win a Latin GRAMMY®. A work that contains no human authorship is not eligible in any category. A work that features elements of A.I. material (i.e. material generated by the use of artificial intelligence technology) is eligible in applicable categories, however: (1) the human authorship component of the work submitted must be meaningful and more than de minimis; (2) such human authorship component must be relevant to the category in which such work is entered (e.g. if the work is submitted in a songwriting category, there must be meaningful and more than de minimis human authorship in respect of the music and/or lyrics; if the work is submitted in a performance category, there must be meaningful and more than de minimis human authorship in respect of the performance); and (3) the author(s) of any A.I. material incorporated into the work are not eligible to be nominees or Latin GRAMMY recipients insofar as their contribution to the portion of the work that consists of such A.I material is concerned. De minimis is defined as lacking significance or importance; so minor as to merit disregard.

LABEL COPY CREDITS AND UPDATED FEES

All requests for label copy credit corrections must include the following:

• A formal statement detailing what information was inaccurately submitted or omitted.

• Updated (final) label copy.

• Call sheets or studio logs confirming that the additional individual(s) worked on the recording and specifying their roles.

• Confirmation that credits have been updated across all applicable DSPs.

• All requests must be submitted in writing by the person who made the entry.

Changes or corrections to credits will be accepted from the time of submission until the announcement of nominations. If a nominated recording or video requires a credit correction after nominations are announced, a fee will be implemented. New fees and payment requirements are as follows: Record labels: USD $5,000 per label copy and Latin Recording Academy members: USD $1,000 per label copy.

ENTRY PROCESS UPDATED FEE

Early bird entry pricing model for record labels will now be replaced with a single,

set entry fee of USD $2,000 that applies regardless of submission date within the eligibility period.

For complete category descriptions and eligibility requirements, please refer to the new Rules & Guidelines document. And to view this year’s Awards calendar, visit https://www.latingrammy.com/en/awards/calendar.

Key dates for this year’s Awards Process include:

June 1, 2025 - May 31, 2026: Product Eligibility Period

April 1 - May 31, 2026: Online Entry Process (OEP)

July 27 - Aug. 10, 2026: First Round of Voting

Sept. 16, 2026: Nominees announced for the 27th Annual Latin GRAMMY Awards

Oct. 1 - 12, 2026: Final Round of Voting

Nov. 12, 2026: 27th Annual Latin GRAMMY Awards airing live from the MGM Grand Garden Arena in Las Vegas on Univision. Additional broadcasting partners will be announced in the Fall.

For the latest news, visit the official Latin Recording Academy site at LatinGRAMMY.com. Follow us on Facebook (LatinGRAMMYs), X (@LatinGRAMMYs) or Instagram (@LatinGRAMMYs), and join the conversation using our official hashtag #LatinGRAMMY on all popular social media platforms.

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ABOUT THE LATIN RECORDING ACADEMY:

The Latin Recording Academy® is an international nonprofit dedicated to nurturing, celebrating, honoring and elevating Latin music and its creators. Established as the global authority on Latin music, the membership-based organization composed of music professionals produces the annual Latin GRAMMY Awards®, The Biggest Night in Latin Music®, which honors excellence in the recording arts and sciences, in addition to providing educational and outreach programs for the music community through its Latin GRAMMY Cultural Foundation®. For more information, please visit LatinGRAMMY.com.

MEDIA CONTACT:

The Latin Recording Academy

Iveliesse Malavé

ive@grammy.com

Presented by Open Society Foundations, the event united industry leaders to champion mentorship and the advancement of women in music

Click here for images

Credit: John Parra and Desiree Navarro/

Getty Images for the Latin GRAMMY Cultural Foundation

MIAMI (MARCH 5, 2026) — The Latin GRAMMY Cultural Foundation® hosted its first- Leading Ladies of Entertainment Symposium at the Seminole Hard Rock Hotel & Casino in Davie, FL, on March 4, convening more than 200 industry professionals for a day dedicated to leadership, mentorship and the advancement of women in music.

The program featured former Leading Ladies of Entertainment honorees including Róndine Alcalá, founder of RondenePR, María Elisa Ayerbe, Latin GRAMMY®-winning sound engineer, Goyo, Latin GRAMMY-nominated artist, Maricarmen “Tuti” Bou, Vice President of Sony Music Entertainment Puerto Rico, Rocío Guerrero, Global Head of Latin Music for Amazon Music, Paula Kaminsky, Managing Director at Global Talent Services US, and Ana Rosa Santiago, Senior Vice President of Latin Music for Universal Music Publishing Group.

Additionally, trailblazing women in the industry including Brenda Carrasco, Senior VP of Marketing and Artist Strategy, Warner Music Latina, Thatiana Díaz, award-winning Editor in Chief at Remezcla and Hip Latina, María Fernández, Chief Operating Officer, Latin Iberia at Sony Music Entertainment, Mary Nuñez, Vice President, Head of Sync US Latin & Latin America, Warner Chappell Music, Evelyn Suero, Founder & attorney at Suero Law, and Vicky Van, Univision reporter and radio host, joined the event as guest speakers.

Award-winning journalist Maity Interiano served as master of ceremonies. Sessions focused on entrepreneurship, branding and the evolving music industry, complemented by curated networking opportunities. The event concluded with a special performance by Latin GRAMMY and GRAMMY®-nominated artist Elena Rose.

Paying-it-forward and forging opportunities for future generations is a core pillar of this initiative. Applications are now open for the Foundation’s fifth cohort of the Leading Ladies of Entertainment Mentorship Program through Monday, April 6, 2026, at www.latingrammyculturalfoundation.org.

The symposium and mentorship program are presented by Open Society Foundations, the world’s largest private funder of independent groups working for rights, equity and justice.

The Leading Ladies of Entertainment initiative was created by The Latin Recording Academy® in 2016 to honor and recognize professional and socially conscious women within the arts and entertainment fields who have made significant contributions and inspired the next generation of female leaders. To learn about previous honorees click here.

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ABOUT THE LATIN GRAMMY CULTURAL FOUNDATION:

The Latin GRAMMY Cultural Foundation® is a 501(c)(3) charitable organization established by The Latin Recording Academy® with the vision of becoming a global champion of music education and empowering communities through Latin music and culture. For over a decade, the Foundation has fostered the next generation of Latin music creators through scholarships, education programs and grants that advance Latin music and celebrate its rich cultural heritage. To date, the Foundation has invested more than $15 million with the support of The Latin Recording Academy’s members, artists, corporate sponsors and other generous donors.For additional information or to donate, please visit latingrammyculturalfoundation.org or our Facebook page. And follow us @latingrammyfdn on Instagram, and at Latin GRAMMY Cultural Foundation on Facebook and LinkedIn.

MEDIA CONTACT:

The Latin Recording Academy

Nathalie Alberto

Nathalie.alberto@grammy.com

Open Society Foundations joins as Presenting Sponsor of the mentorship program and symposium to be held on March 4 at the Seminole Hard Rock Hotel & Casino in Davie, FL

Apply to the Leading Ladies of Entertainment Mentorship Program by April 6, 2026

MIAMI (FEBRUARY 19, 2026) — The Latin GRAMMY Cultural Foundation® announced it will host its inaugural Leading Ladies of Entertainment Symposium on Wednesday, March 4, 2026, bringing together influential voices to inspire leadership, mentorship and the advancement of women in music at the Seminole Hard Rock Hotel & Casino in Davie, FL.

Throughout the day, guests will hear from former Leading Ladies of Entertainment honorees as well as trailblazing women in the industry who will speak on topics ranging from entrepreneurship, branding and the future of the industry, as well as participate in networking opportunities. Panelists will be announced over the coming weeks. For more event details and to secure tickets click here.

The Foundation also announced that applications are now open for its Leading Ladies of Entertainment Mentorship Program. Paying-it-forward and forging opportunities for future generations is a core pillar of this initiative, and the program is now accepting applications for its fifth cohort of mentees looking to follow a career in the music and entertainment industry. To apply visit www.latingrammyculturalfoundation.org by Monday, April 6, 2026.

This year, Open Society Foundations, the world’s largest private funder of independent groups working for rights, equity and justice, joins as Presenting Sponsor of the inaugural Leading Ladies of Entertainment Symposium as well as the Mentorship Program.

“At the Latin GRAMMY Cultural Foundation, we believe access creates opportunity, and the Leading Ladies Symposium and Mentorship Program are powerful reminders of what happens when women come together with purpose and commit to ensuring that future generations have access to resources and opportunities,” said Raquel “Rocky” Egusquiza, Executive Director, Latin GRAMMY Cultural Foundation. “We thank Open Society Foundations for sharing our vision to bring together such an inspiring group of women who are generously sharing their stories, insights and leadership to help create pathways for the next generation of women in entertainment.”

The Leading Ladies of Entertainment initiative was created by The Latin Recording Academy® in 2016 to honor and recognize professional and socially conscious women within the arts and entertainment fields who have made significant contributions and inspired the next generation of female leaders. To learn about previous honorees click here.

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ABOUT THE LATIN GRAMMY CULTURAL FOUNDATION:

The Latin GRAMMY Cultural Foundation® is a 501(c)(3) charitable organization established by The Latin Recording Academy® with the vision of becoming a global champion of music education and empowering communities through Latin music and culture. For over a decade, the Foundation has fostered the next generation of Latin music creators through scholarships, education programs and grants that advance Latin music and celebrate its rich cultural heritage. To date, the Foundation has invested more than $15 million with the support of The Latin Recording Academy’s members, artists, corporate sponsors and other generous donors.For additional information or to donate, please visit latingrammyculturalfoundation.org or our Facebook page. And follow us @latingrammyfdn on Instagram, and at Latin GRAMMY Cultural Foundation on Facebook and LinkedIn.

MEDIA CONTACT:

The Latin Recording Academy

Nathalie Alberto

Nathalie.alberto@grammy.com

The program, in partnership with Sony Music Group’s Beyond The Instrument Initiative, expands access to music education and included a donation of instruments and musical performances by the students

Click here to download the photo

Credit: Manuel Velásquez Figueroa/Getty Images for the Latin GRAMMY Cultural Foundation

PANAMA (JANUARY 29, 2026) — The Latin GRAMMY Cultural Foundation®, in partnership with Sony Music Group’s Beyond The Instrument Initiative and Latin GRAMMY®-nominated artist Boza, hosted Latin GRAMMY In The Schools™, an educational experience that included a donation of musical instruments to the high school Instituto Rubiano in San Miguelito, Panama. The program—and first collaboration with Sony Music Central America and the Caribbean—included musical performances by the students and a Q&A session with the artist, moderated by renowned journalist Leonor Suárez.

Instituto Rubiano is one of Panama’s leading public educational institutions, serving approximately 4,000 students across two shifts. Recognized for its commitment to holistic development, the school emphasizes value-based learning, teamwork and community engagement to help guide young people toward positive futures. It offers high school diplomas in Science, Humanities and Computer Science, and its entire community—teachers, parents, students, and administrative staff—partners to deliver a high-quality education with the goal of becoming a national model in scientific, humanistic and technological excellence. The Latin GRAMMY Cultural Foundation’s and Sony Music Group’s Beyond the Instrument Initiative’s investment will further strengthen Instituto Rubiano’s music offerings by funding new instruments and equipment, creating greater opportunities for students to explore and pursue music as part of their academic journey.

“It’s an honor for me to be part of the Latin GRAMMY In The Schools program because music was the tool that helped me believe in myself and change the course of my life,” said Boza. “Sharing that experience with students and showing them that their talent, voice and culture have value is something very special. I hope this program motivates them to trust their creativity and understand that there is room for them in the industry.”

“Learning goes beyond the classroom, because at Instituto Rubiano, talent and discipline grow together,” said Elizabeth Gil de Solís, Director of Instituto Rubiano. “Thank you to the Latin GRAMMY Cultural Foundation and Sony Music Central America and the Caribbean for bringing this educational opportunity to our school.”

“We’re thrilled to bring Beyond The Instrument to Panama and to support Instituto Rubiano’s commitment to empowering young creators,” said Towalame Austin, Executive Vice President of Philanthropy, Social Impact and Environment at Sony Music Group. “Together with the Latin GRAMMY Cultural Foundation and Boza, we’re proud to help equip these students with the tools and inspiration to pursue their musical dreams.”

“We thank Boza and Sony Music Group for their partnership and commitment to our shared mission to nurture future Latin music creators,” said Raquel “Rocky” Egusquiza, Executive Director of the Latin GRAMMY Cultural Foundation. “Together with their support, we have ensured the legacy of Latin music at Instituto Rubiano and created what we hope will be a lifetime of memories for the student body in attendance.”

Launched in 2021, Sony Music Group’s Beyond The Instrument Initiative is designed to advance equity and expand access to cutting-edge music technology education for students in traditionally underfunded schools and districts. Through this initiative, students gain hands-on experience with modern music tools and creative mentorship from Sony Music artists and songwriters. Previously, Sony Music artists Gloria Estefan and Carlos Vives joined the program through their participation in the Latin GRAMMY In The Schools. To date, Beyond The Instrument has made an impact in schools across California, Tennessee, Florida, Canada and London, inspiring the next generation of diverse creators and innovators in music.

Latin GRAMMY In The Schools is an educational program that informs and connects music students with professionals in the Latin music industry, supporting educational music departments that face financial limitations around the world. The Foundation invites renowned musicians, performing artists, and sound engineers to visit middle and high schools, universities, or music education institutions and share their personal stories and experiences with students, highlighting the effort it takes to overcome career obstacles. The goal is for students to learn to optimize the educational opportunities presented to them, giving them an advantage and strong academic preparation to be able to compete in the music industry.

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ABOUT BOZA:

Hailing from Panama, Boza is a globally recognized singer/songwriter known for fusing urban music, dancehall, afrobeat and the Panamanian canela rhythm. In 2019, Sony Music Entertainment Centroamérica y Caribe signed the Panamanian artist. In 2020, the hit “Hecha Pa’ Mi” catapulted him to global fame after going viral on TikTok. The track is featured on Más Negro Que Rojo, Boza’s debut album released in 2020, which earned him his first Latin GRAMMY® nomination in the Best New Artist category. Since then, the artist has released three additional studio albums: Bucle (2022), Sin Sol (2023), and SAN BLAS (2025). His hit “Orión,” featuring Elena Rose, has accumulated over 214 million streams, spent 14 weeks at #2 on Billboard's Latin Pop Airplay chart, and was named one of the 25 Best Latin Songs of the Year by the same magazine. In 2025, he was included in Forbes Central America’s 30 Under 30 list in the Sports and Entertainment category, highlighting his cultural influence and social impact. He also received his second Latin GRAMMY nomination in the Best Latin Electronic Music Performance category for “Orión (Sistek Remix).” With over 12.2 million monthly listeners on Spotify and over 1.982 billion total streams, Boza has established himself as one of Central America’s most influential voices.

ABOUT THE LATIN GRAMMY CULTURAL FOUNDATION:

The Latin GRAMMY Cultural Foundation® is a 501(c)(3) charitable organization established by The Latin Recording Academy® with the vision of becoming a global champion of music education and empowering communities through Latin music and culture. For over a decade, the Foundation has fostered the next generation of Latin music creators through scholarships, education programs and grants that advance Latin music and celebrate its rich cultural heritage. To date, the Foundation has invested more than $15 million with the support of The Latin Recording Academy’s members, artists, corporate sponsors and other generous donors.For additional information or to donate, please visit latingrammyculturalfoundation.org or our Facebook page. And follow us @latingrammyfdn on Instagram, and at Latin GRAMMY Cultural Foundation on Facebook and LinkedIn.

ABOUT SONY MUSIC GROUP’S BEYOND THE INSTRUMENT:

Marking its fifth anniversary, Beyond The Instrument continues to underscore Sony Music Group’s commitment to expanding access to music education; since its launch, the program has equipped young people across multiple regions with cuttingedge music technology and industryrelevant learning experiences. Implemented in key markets including California, Tennessee, Florida, Nevada, London, Toronto, and now Panama, the initiative has grown into a global effort that empowers students through meaningful, handson opportunities. Artists and songwriters who have contributed to the program include Cat Burns, Noah Cyrus, Sigala, DIXSON, Theron Thomas, Schak, Aqyila and Gloria Estefan, each helping to inspire the next generation of music creators.

MEDIA CONTACTS:

The Latin Recording Academy

Nathalie Alberto

Nathalie.alberto@grammy.com

Sony Music

Melissa Cusack

Melissa.Cusack@sonymusic.com