The exclusive event hosted by David Bisbal will be held in partnership with Mastercard at the Centro Magallanes during Latin GRAMMY® Week in Sevilla (Andalusia)
MIAMI (OCTOBER 27, 2023) — The Latin Recording Academy®, in partnership with Mastercard, presents the 2023 Best New Artist Showcase, a platform that provides exposure for the new generation of music creators during the prestigious Latin GRAMMY® Week.
“We are honored to once again celebrate the new generation of music creators and elevate them on the world stage through the Best New Artist Showcase,” said Manuel Abud, CEO of The Latin Recording Academy. “This category is very special to us as it only happens once in an artist’s journey.”
"We are deeply proud of our partnership with The Latin Recording Academy, a collaboration that enables us to foster the emerging talent of the region. Through a series of concrete actions, we are committed to providing visibility and support to artists who are taking their first steps in the exciting world of music in Latin America", said Oscar Romo, Director Sponsorships for Mastercard Latin America and the Caribbean.
The private event will take place the evening of Tuesday, November 14th at Centro Magallanes in Sevilla (Andalucia) and will be hosted by Latin GRAMMY winner David Bisbal. The evening will showcase this year’s group of Best New Artist nominees for the 24th Annual Latin GRAMMY Awards®: BORJA, Conexión Divina, Ana Del Castillo, Natascha Falcão, GALE, Paola Guanche, Joaquina, León Leiden, Maréh and Timø.
The production of performances will be supported by the Circulo de Productores y Ingenieros (CPI) from the Latin Academy, with a house band comprised of Latin GRAMMY nominated musicians. Each nominee will perform in front of industry leaders, distinguished members of the Academy, and special guests.
The Best New Artist Showcase kicked off last November during Latin GRAMMY Week in Las Vegas. In addition, the initiative hosted two events Mexico City in June and Sao Paulo, Brazil in July both in 2023. Mastercard, the category sponsor, has a longstanding relationship with the music industry and has played a significant role in driving success and recognition of emerging artists globally.
In addition, for the first time, the Ministry of Tourism, Culture and Sport of the Regional Government of Andalucia, with co-financing from European Funds, Sevilla and Uber join as official-level sponsors.
The Best New Artist Showcase is being produced by the Academy’s production team lead by Ayleen Figueras with Rafael González Lasso de la Vega and Ana María Daza as producers as well as members of the CPI with international representation ranging from the U.S. to Argentina, Brazil, Colombia and Spain.
The 24th Annual Latin GRAMMY Awards will be broadcast from the Conference and Exhibition Centre (FIBES) in Sevilla (Andalucía), Spain, on Thursday, Nov. 16, 2023, at 8pm ET/7 pm CT on Univision, UniMás, and Galavisión in the U.S., and at 10:30pm CET on Radio Televisión Española (RTVE) in Spain.
For the latest news, visit the official Latin Recording Academy site at LatinGRAMMY.com. Follow us on Facebook (LatinGRAMMYs), X (@LatinGRAMMYs) or Instagram (@LatinGRAMMYs), and use #LatinGRAMMY on all popular social media platforms.
###
ABOUT THE LATIN RECORDING ACADEMY:
The Latin Recording Academy® is an international nonprofit dedicated to nurturing, celebrating, honoring and elevating Latin music and its creators. Established as the global authority on Latin music, the membership-based organization composed of music professionals, produces the annual Latin GRAMMY Awards®, The Biggest Night in Latin Music®, which honors excellence in the recording arts and sciences, in addition to providing educational and outreach programs for the music community through its Latin GRAMMY Cultural Foundation®. For more information, please visit LatinGRAMMY.com
ABOUT MASTERCARD:
Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all. For more information, please visit www.mastercard.com