THE 2012 EDITION OF THE LATIN GRAMMY® ACOUSTIC SESSIONS PRESENTED BY THE LATIN RECORDING ACADEMY® AND EVENTUS KICKED OFF WITH SMASH PERFORMANCE BY THREE-TIME LATIN GRAMMY® AND GRAMMY® WINNER GILBERTO SANTA ROSA

September 21, 2012 -- 12:00 am PDT

Beto Cuevas, Shaila Dúrcal, Issac Delgado, Lena Burke and Amaury Gutiérrez

are part of the Stellar Line-Up of the Exclusive Intimate Concert Series

Official Sponsors 7UP® and Las Vegas Bring the Artists Closer to Music Fans

  MIAMI (September 21, 2012) — After a highly successful first year in 2011, last night in New York, The Latin Recording Academy® and Eventus officially kicked off this year’s Latin GRAMMY® Acoustic Sessions with a captivating performance by three-time Latin GRAMMY® and GRAMMY® winner, Gilberto Santa Rosa.  The exclusive, upscale, invitation-only music series will take place in top Hispanic markets in the U.S. through November 1 and feature intimate performances by some of the music industry’s most distinguished artists. Confirmed performers include Gilberto Santa Rosa in Chicago; Shaila Dúrcal in Dallas; Beto Cuevas in Los Angeles; and Issac Delgado, Lena Burke, Amaury Gutiérrez, Cachao’s Mambo All Stars, and Celia Cruz All Stars in Miami.

 "Continuing our mission of sharing the Latin GRAMMY experience, we are excited to present this highly regarded and intimate concert series for a second year." said Gabriel Abaroa Jr., President/CEO of The Latin Recording Academy.  "This one night event allows talented and acclaimed artists an opportunity to interact and entertain their fans across the country in an elegant and festive atmosphere."

 Following its grand kick off in New York, the 2012 Latin GRAMMY® Acoustic Sessions will continue with visits to Chicago on September 27; Dallas on October 10; Los Angeles on October 18; and Miami on November 1, leading up to the biggest night in Latin music, the XIII Annual Latin GRAMMY® Awards telecast.  The concert series is designed for intimate venues catering to an exclusive audience invited through sponsors and The Latin RecordingAcademy®.

 “Last year’s unprecedented success motivated us to secure a select array of artists representing various genres, as well as to search for exclusive venues for these captivating encounters of artist and audience," states Eventus President and CEO Nelson Albareda. "We look forward to continue elevating the quality and essence of this unique series.” 

 The XIII Annual Latin GRAMMY Awards will be broadcast live from Mandalay Bay Events Center in Las Vegas, Thursday, November 15, 8 – 11 p.m. ET/PT (7 p.m. Central) on the Univision network.  In addition to its U.S. broadcast, the XIII Annual Latin GRAMMY Awards will be broadcast in more than 100 countries worldwide.

 

Photo Courtesy of The Latin Recording Academy® /Wireimage.com © 2012

Photographed by: Gustavo Caballero

About The Latin Recording Academy

The Latin Recording Academy is an international, membership-based organization comprised of Spanish- and Portuguese-speaking recording artists, musicians, songwriters, producers and other creative and technical recording professionals. The organization is dedicated to improving the quality of life and cultural condition for Latin music and its makers. In addition to producing the Latin GRAMMY Awards to honor excellence in the recorded arts and sciences, The Latin Recording Academy provides educational and outreach programs for the Latin music community. For more information about The Latin Recording Academy, please visit www.latingrammy.com. For breaking news and exclusive content, join the organization's social networks as a Twitter follower at www.twitter.com/latingrammys, and a Facebook fan at www.facebook.com/latingrammys.

About Eventus

Eventus is an experiential, sports and entertainment marketing company focused on connecting brands with multicultural consumers.  Eventus operates distinct business units focused on delivering innovative event properties, media properties, and integrated promotional programs targeting the multicultural markets.  The company is headquartered in Miami with offices in major cities across the United States.  For more information on Eventus, please visit www.eventuslive.com

About 7UP

7UP is one of many flavorful brands in the beverage portfolio of Dr Pepper Snapple Group (NYSE: DPS). A favorite since 1929, 7UP is THE UNCOLA. 7UP is available in Regular, Diet and Cherry varieties. DPS is a leading producer of flavored beverages, marketing 50-plus beverage brands across North America and the Caribbean. For more information, visit 7UP.com or DrPepperSnapple.com. For the brand’s latest news and updates, follow 7UP at Facebook.com/7UP or Twitter.com/7UP.

About the LVCVA

The Las Vegas Convention and Visitors Authority (LVCVA) is charged with marketing Southern Nevada as a tourism and convention destination worldwide, and also with operating the Las Vegas Convention Center and Cashman Center. With 151,000 hotel rooms in Las Vegas alone and 10.6 million square feet of meeting and exhibit space citywide, the LVCVA's mission centers on attracting ever increasing numbers of leisure and business visitors to the area. For more information, go to www.lvcva.com or www.VisitLasVegas.com.

 

# # #

  

Contacts:

 EVENTUS

Sam Duque                                                                                                                        

305.668.4343 Ext.236                                                                                             

sduque@eventuslive.com

 

THE RECORDING ACADEMY

Louis Vázquez

310.392.3777

louis.vazquez@grammy.com